PAY-PER-CLICK (PPC)

Pay-Per-Click (or PPC) is an essential element of a successful online marketing campaign. PPC allows you to place your website in front of users almost instantly.

Pay-Per-Click (or PPC) can be seamlessly integrated with any other digital marketing service to boost traffic to your website – for example, combining SEO can provide huge benefits to your digital marketing strategy. Given Google’s blurring of the lines between organic search and paid search, it has never been more important to implement and improve your PPC strategy to give your business a competitive advantage.

GROW YOUR BUSINESS WITH PPC MARKETING

PPC marketing is an integral part of a successful digital marketing campaign, allowing you to instantly tap into a large potential customer base.

Whether you want to implement Google Search Network campaigns that generate leads or Google Shopping campaigns to drive product sales, we have the expertise to help you become successful online.

PPC marketing campaigns are the perfect way to test your website’s current performance, enabling us to recommend changes before committing to a longer-term strategy. You can also use PPC to test keyword performance to ensure that your SEO campaign targets relevant keywords, with data to prove that they’ll generate business and boost your online performance.

We offer PPC auditing, dynamic remarketing and conversion tracking, as well as services on the following platforms:

  • Google Shopping
  • Google Ads
  • Display Network Advertising
  • Microsoft Ads (Bing)

PPC MARKETING FOR SMES

We understand that any investment in digital marketing services needs to generate a positive return.

Having worked with many small and medium-sized businesses in all industries, from manufacturing to retail, we know how to help you increase enquiries and sales through your website. PPC management isn’t just about writing adverts and adjusting bids; it’s about evaluating data, making detailed changes to accounts and recommending website improvements to enhance user experience to drive scalable growth.